Entrepreneurship
Academics > Courses
| Name | Title | Credits | School |
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| ENTR 101 | Introduction to Entrepreneurship | 3.0 | School of Management |
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A comprehensive examination of required skills, resources and techniques needed to transform an idea into a successful small business enterprise. Students are introduced to practical issues in the formation of new businesses including evaluating market viability, developing business models, understanding legal structures, and creating financial plans. This course integrates AI tools for market research, competitive analysis, and business planning, creative campaign development, preparing students to launch ventures in the modern entrepreneurial landscape. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| ENTR 201 | Design Thinking, Product Strategy, and Marketing for Entrepreneurs | 3.0 | School of Management |
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This course introduces students to how new ventures discover opportunities, design solutions, and bring products to market under conditions of uncertainty, while learning to use AI tools as thoughtful complements to entrepreneurial judgment. The course integrates design thinking, product management, and marketing strategy, emphasizing customer discovery, minimum viable products (MVPs), AI-supported analysis, and evidence-based decision making. Through team-based projects and applied assignments, students learn to define customer problems, test value propositions, and develop go-to-market strategies tailored to resource-constrained startups, using AI for tasks such as market research, rapid prototyping, and message development while critically reflecting on its limitations and ethical implications. Prerequisite Course(s): Prerequisites: MRKT 102 Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| ENTR 205 | Cloud Technology Ventures | 3.0 | School of Management |
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This course examines cloud-native technologies and AI platforms as foundations for modern entrepreneurial ventures. Students explore cloud infrastructure, software-as-a-service business models, API-driven architectures, and AI/ML integration for scalable startups. Emphasis is placed on leveraging no-code/low-code platforms, understanding cloud economics, and building AI-enhanced applications without extensive programming. Students develop practical cloud deployment skills essential for launching technology-enabled ventures. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| ENTR 301 | New Venture Creation | 3.0 | School of Management |
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This course examines the process of creating high-potential, scalable ventures distinct from traditional small businesses. Students learn to identify and evaluate opportunities with significant total addressable markets (TAM), develop sustainable competitive advantages, and design business models for exponential growth. Emphasis is placed on understanding market dynamics, building defensible moats, achieving product-market fit, and creating ventures attractive to investors and capable of scaling beyond local or regional markets. Students leverage AI tools for market validation, competitive analysis, and strategic planning while developing entrepreneurial judgment about venture scalability. Prerequisite Course(s): Prerequisites: ENTR 101 Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| ENTR 305 | Entrepreneurial Finance | 3.0 | School of Management |
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This course examines the financial foundations of entrepreneurial ventures from startup formation through exit. Topics include financing choices and funding sources, venture capital and angel investing, venture deal structures, financial forecasting and modeling, valuation of new ventures, staged financing, and exit strategies. Emphasis is placed on applying financial tools, including artificial intelligence (AI)–based analytics and forecasting methods, to evaluate risk, structure financing decisions, and assess value across the venture life cycle. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| ENTR 310 | Operations for Entrepreneurs | 3.0 | School of Management |
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This course covers the quantitative techniques needed to design, manage, and scale the operations of an entrepreneurial venture. Students learn how to analyze business processes and waiting times, manage quality and start-up inventory, and how to select and coordinate with suppliers. Emphasis is placed on the use of AI and on the analytical and managerial skills needed to bootstrap costs and scale operations in support of venture growth. Prerequisite Course(s): Prerequisites: QANT 201 or Waiver Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| ENTR 315 | Digital and Social Media Marketing for Entrepreneurs | 3.0 | School of Management |
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This course explores core marketing concepts through the lens of entrepreneurship. Students will learn to build brand identity, leverage social and digital media, create influencer partnerships, and develop integrated marketing campaigns tailored to startups and small ventures. Emphasis is placed on practical, low-budget strategies to grow a business and attract customers. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| ENTR 320 | Social Entrepreneurship | 3.0 | School of Management |
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This course introduces students to the concept and practice of social entrepreneurship, focusing on how individuals and organizations use business principles to address social and environmental problems and community challenges. Social entrepreneurship involves creating innovative and sustainable ventures that prioritize social impact while generating revenue to support their mission. Through case studies, class discussions, and applied projects, students will explore how social enterprises operate, the challenges they face, and their role in promoting positive social change. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| ENTR 401 | Leadership for Entrepreneurship and Business Innovation | 3.0 | School of Management |
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This course examines leadership in entrepreneurial settings, focusing on how entrepreneurs guide ventures, teams, and decision-making under uncertainty. Team-based projects complement lectures with applied leadership analysis. Prerequisite Course(s): Prerequisites: MGMT 102 Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| ENTR 405 | Business Strategy for Entrepreneurs | 3.0 | School of Management |
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This course prepares students to design and implement business strategies for entrepreneurial new ventures. Working in groups, students will develop a comprehensive strategic plan for their business ideas, applying concepts such as opportunity identification, value proposition, competitive positioning, resource selection, and organizational design. The course will also address strategies for growth and scaling. AI tools will be used to gather relevant market data to complement students’ judgment. Prerequisite Course(s): Prerequisites: ENTR 101 Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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